Privacy Policy

Last updated: 08/24/2020

1. A brief overview of ThumbCrowd Data protection

General indications

We provide you with a simple overview about what happens with your personal data when you visit our website. Personal data is defined as all data that refers to you and helps identify you. You will find more detailed information about our privacy policy in Section 2.

Data collection on our website. Who oversees it?

Data processing is the role of the website operator, whose contact information is found in Section 3.

How do we collect your data?

We collect the personal data that you share with us on the website. For example, the data you provide when using a contact form.

Other data is automatically collected by the IT-system when you visit our website. These is mainly technical data, such as the type of internet browser, operating system, page view time, etc.

To what extent do we use your data?

Part of your data is used to help us host the website more effectively. Other data is used to analyze your behavior as a user of the website to help us with the design or functionality of the website.

What are your data-related rights?

You have the right to freely request information related to the source, recipient, and use of your personal data. You also have also the right to request for adjustment, blocking or deletion of your data by simply contacting the website operator, whose information is provided in this policy.

Analysis and third provider tools

While visiting our website, your behavior as user may statistically be evaluated. This occurs mainly through cookies and so-called ‘analysis programs’. The analysis of your data is performed anonymously such that your surfing behavior cannot be traced back to you. You are able to opt out of that analysis by not using certain tools. Detailed information about how to do this is included in this privacy policy.

2. General indications and mandatory information

Privacy protection

The operators of this website take the protection of your privacy seriously. We always handle your personal information confidentially and according to current privacy protection regulations.

While using this website, some personal information is collected. This privacy policy will inform you about which information is collected and our reasons for collecting it.

We also note that because data transfer over internet (i.e. E-mail communication) can have security flaws, in this case we cannot guarantee any privacy protection.

Responsible body

The responsible body for data processing is:

9D, Floravagen,
737 42 Fagersta, Sweden


The responsible body is the juridical agent that decides on the aims and means of use of your personal data (ie names, Email).

Revoking consent to data processing

Many data processing operations are only allowed with your explicit consent. If you have given consent but wish to revoke that consent, this can be done simply by emailing us. Until recovaction, it is legal for us to process your data.

Right of data transfer

You have the right to request, in any format, the data that we automatically process with your consent.

If you wish us to transfer your data to another responsible person, this can be done assuming it is within our technical ability.

SSL or TSL encryption

For security reasons and to ensure the safe transfer of sensitive data, e.g. orders or request that a user sends to us, this website uses SSL- and TLS encryption.

An encrypted connection will contain https:// at the beginning of the URL and your browser may additionally display a lock-symbol in the URL bar.

If SSL- or TLS encryption is activated, unauthorized third parties cannot access the the data you are transferring to us.

Information, Blocking and Deletion

Within the current legal regulations, you have the right to freely request information regarding your saved personal data, including its origin, recipient and processing. If applicable, you also have the right to the rectification, blocking, or deletion of those data. For that as well as further inquiries about personal data, you may reach us through our contact information.

4. Data collection on our website


Websites sometimes use elements called ‘cookies’, which are elements that help us make our offer more customer friendly, more efficient and safer. Cookies are small amounts of text data, which are saved on your computer and used by your browser. Cookies do not damage your computer and do not contain any virus.

Our site mostly uses variants called “session cookies”, which are automatically deleted after 365 days in contrast to standard cookies, which remain on your computer until you delete them yourself. Standard cookies help us recognize your browser at your next visit.

You may configure your browser in such a way that you are informed about which cookies are being used and whether to allow them. You can also activate a function to delete cookies.

When you deactivate cookies, the functionality of this website may be restricted.

Cookies that are necessary for the electronic communication process or for the preparation of certain functions are saved based on Art. 6 (1) (f) GDPR. The website operator has the right to save cookies to allow better operation of these tasks. However, for any other saved cookies, you will be informed in the present privacy policy.


The website provider (see below) automatically collects and saves information in so-called Server-Log-Data, which is automatically transmitted to us by your browser. The following information is sent:

This data is not combined with any other data source.

Basis for the data processing is Art. 6 (1) (b) and (f) GDPR and allows the data processing to fulfill a contract or for pre-contractual measures. Thus, the website operator has the right to analyze the user’s behavior in order to improve the site’s web presence and advertisement.

Information about the provider: The website is set as docker-container on Google-Cloud-Platform. This means that there is no retransmission of this data to kubernetes. An data protection agreement with Google was established. More information about Google data protection can be found here

Contact form

When you send us an inquiry using the contact form “Contact Sales” or sign up for our gated content, both the information in the form and your contact information are saved to process your request. We are not going to forward them without your consent.

The processing of the data from the contact form is also regulated by Art. 6 (1) (b) GDPR.

We will retain this information either until you ask for its deletion or we no longer need it.

Mail contact

If you contact us through E-mail (Click on “contact us”) your data are also saved for the processing of the inquiry and for connection questions. Those data are not forwarded without your consent.

The processing of the contact form data is also based on Art. 6 (1) (b) GDPR.

Comments on the ThumbCrowd Blog

If you leave a comment on the ThumbCrowd Blog your data are also saved for the processing of the inquiry and for connection questions. Those data are not forwarded without your consent.

The processing of the comment data is also based on Art. 6 (1) (b) GDPR.

5. Analyse Tools and advertisement

Google Analytics

This website uses functions of the web analysis service ‘Google Analytics’. The provider of this service is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses “cookies”, which are text data, that are saved on your computer and allow us to analyze website usage. For this website, the information about your usage as obtained by this cookie is forwarded to a Google server in the USA and are saved there.

The use of Google-Analytics-Cookies is based on Art. 6 (1) (f) GDPR. The website operator has the right to analyse the user behavior in order to optimize his website performance as well as its advertisement.


We have activated an IP-Anonymization on this website. Your IP-Address is shortened (before being transmitted to the USA) by Google within EU Member States or in other Contracting States to the Agreement on the European Economic Area. Only in exceptional cases is your whole IP-Address sent to a US-based Google server and shortened there. If requested by this website operator, Google will use this information to evaluate your usage of the website, to create reports about the website activities, and to make other services related to the website and internet usage as requested by the website operator. The IP-Address retransmitted by Google Analytics from your browser is not associated with other Google data.

Browser Plugin

You may prevent the storage of cookies by activating a setting in your browser software. However, we note that this will deactivate certain functions of this website. Alternatively, you can selectively prevent the transmission of data generated by cookies and related to the website usage (incl. Your IP-Address) to Google by downloading and installing the Browser-Plugin available under the following link.

Data collection contradiction

You may prevent Google Analytics from collecting your data by clicking on the following link. This sets an “opt-out-cookie” and prevents the collection of your data at your next visits: Deactivating Google Analytics.

More information about user data with Google Analytics can be found in Google Privacy Policy.

Order data processing

We have established an order data processing contract with Google and completely abide by the strict requirements of the Sweden privacy policy on Google Analytics use.

Google Analytics demographic characteristics

This website uses the function “demographic characteristics” of Google Analytics. This allows us to make reports containing information about age, sex, and interests of the website visitor. These data are generated from interest-based Google advertisement and from third party providers’ visitor data. Those data cannot be tied to any person. At any time, you may deactivate this function from the “advertisement setting” in your Google account or alternatively forbid all processing of your data through Google Analytics by following the discussion presented in the section “Data processing revocation”.

Google AdWords and Google Conversion-Tracking

This website uses Google AdWords. AdWords is an online advertisement program of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).

Within Google AdWords, we use the “Conversion Tracking” feature, whereby when you click on a Google advertisement, cookies for conversion tracking are set. Cookies are small text data files, which the internet browser saves on your computer. These cookies expire after 30 days and do not identify the user. If the user visits certain pages of this website and the cookie has not expired yet, We and Google may infer that the user has clicked on the ad and was redirected to this page.

Every Google AdWords client receives an additional cookie. Cookies cannot be tracked through AdWords clients’ websites. The information received through conversion cookies help create conversion statistics for AdWords clients, which have opted for conversion tracking. With conversion tracking, clients know the total number of users who have clicked on their ad and were redirected to a page. However, these data do not contain information that may lead to the user’s identification. If you are not willing to take part in tracking, you may decline by deactivating Google conversion tracking on your internet browser in “user settings”. Then, you will then not be considered for conversion tracking statistics.

The saving of conversion cookies is based on Art. 6 (1) (f) GDPR. The website has the right to analyze the user behavior to optimize his website operation and advertisement.

More information about Google AdWords and Google Conversion Tracking may be found in Google’s privacy policy.

You can configure your browser so that you are informed about cookies and have the choice to accept or refuse them at the time they are used. Also, you may configure the automatic deletion of cookies to occur when the browser is closed. However, if you deactivate cookies you may not have access to the full functionality of the website.

6. Newsletter


This website uses MailChimp services for Newsletter delivery. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

MailChimp is a service that organizes and analyses newsletter deliveries. When you provide us data for newsletter (i.e. E-mail), this is saved by MailChimp servers in the USA.

MailChimp is certified under the EU-US-Privacy-Shield. This is a treaty between the European Union and the USA that guarantees European data protection standards in the USA.

Through MailChimp we can analyze our Newsletter campaigns. When you open a mail sent with MailChimp, this connects a data in the E-mail (so-called “web-beacon”) with MailChimp servers in the USA. This determines if a newsletter mail was opened and which links (if applicable) were clicked. Moreover, some technical pieces of information are collected (i.e. visit time, IP-Address, Browser type, and operating system). This information cannot be used to identify a certain user, they are only used for statistical analyses of newsletter campaigns. The results of these analyses are used to provide a better newsletter service to the recipient.

If you do not want to provide data that is analyzed by MailChimp, you must deactivate the newsletter. In this case, we may provide you a link to each newsletter through E-mail. You may also deactivate the newsletter directly on the website. The data processing is based on your consent (Art. 6 (1) (a) GDPR). You may revoke this consent at any time by deactivating the newsletter. The legality of the data processing processes is not affected by this revocation.

Your newsletter-related data are saved until signing out of the newsletter. Afterwards, the data gets deleted from our server and from MailChimp servers. However, this is not the case for data saved for other purposes (i.e. E-mails for membership domain)

Detailed information may be found in MailChimp’s privacy policy

Data-Processing-Agreements contract.

We have contracted a Data-Processing-Agreement with MailChimp, in which we oblige MailChimp to protect our customers’ data and not to transfer them to third parties. This contract is to be found under the following link.

7. Plugins und Tools

Google Web Fonts

This page uses a template of fonts called “Web Fonts”, which is prepared by Google. While you view a page, your browser loads the necessary Web Fonts in your browser cache to correctly display text and fronts.

For this, the browser you use must be connected to Google servers. Thus, Google will know whether our website was viewed through your IP address. This website uses Google Web Fonts what is regulated under Art. 6. (1) (f) GDPR

If your Browser does not support Web Fonts, the default font of your computer will be used.

Further information about Google Web Fonts can be found here and in Google's privacy policy.